Three reasons why you should be prospecting on Twitter

Twitter has become one of the most powerful social media platforms in the world, with over 330 million monthly active users. As a marketer, not utilizing Twitter to reach your target audience can result in leaving potential leads on the table. Here are three reasons why marketing using the Direct Messages feature on Twitter is crucial for your sales team to adopt in their prospect outreach program:

1. Large and Engaged Audience: With its massive user base, Twitter provides an excellent opportunity to reach a large and diverse audience. Users are also highly engaged, making it easy for brands to interact with their target audience and create meaningful connections.
2. Targeted Search: TweetDM offers a sophisticated search engine that can help highly target your ideal customer profile, allowing sales reps and marketers to reach the right audience at the right time. Using geographic, tweet, and keyword data, you can ensure that your DMs are seen by those most likely to convert.
3. Real-Time Communication: Twitter is a real-time platform, making it the perfect place to engage in conversations with your audience. By DMing prospects with industry news, value propositions and offering helpful information, you can build a strong relationship with your target audience and keep them engaged faster than you would elsewhere.

In conclusion, Twitter is an essential platform for any marketer looking to reach a large and engaged audience in real-time. By utilizing TweetDM’s Profile Search and Mass DM features, you can ensure that your message is being seen by the right people, and by engaging with your audience, you can build a strong relationship that will lead to more conversions at SCALE. On top of that, TweetDM offers sequenced messaging, so if your prospect doesn’t respond on the first message, our tool can schedule your follow-ups so you can keep focusing on closing deals. Don't leave potential leads on the table; start marketing using TweetDM today.